Augmented Reality infotainment campaigns surprise through digital animation of real objects that come to life on users' devices. The driving force of aroused emotion is enhanced by immersive storytelling that, by combining physical environment and digital content, enriches the customer journey in an entirely new and unique way.

Exploring a product in augmented reality allows the user to have more information, overcoming the space and time limitations of packaging, retail visit or advertisement. This increases the feeling of transparency and openness and helps create a bond of trust with the brand, which can answer all customer inquiries.

Production processes, technologies and graphics, become easy to understand through the power of visualization and interaction of Augmented Reality. Information and messages about supply chain, traceability and sustainability become immersive and fun.